The fee that the parent company charges the franchisee in exchange for using the brand and supporting materials
Revenue from stores that are operated by the company
Revenue from stores operated by a franchisee, with support from the parent company (the franchisor)
New Store Productivity
New store sales in its first year as a percentage of an existing store’s sales. One hundred percent would represent a new store selling as much as an existing store.
Operating profit per one dollar of revenue. Calculated as operating profit divided by total revenue.
Total sales generated across the entire system, including franchise and company-owned stores