Best Practice Report

How to Engage With the Sell Side

Sell-side analysts are one of the most important stakeholder groups for IR teams, playing a vital role in getting a company’s message out to the market and supporting investor engagement. In this best practice report, we hear from leading IROs about how they work with the sell side to achieve the biggest value for their IR programs.

Best Practice Report: How to Engage With the Sell Side

Download this report to learn how to:

  • Allocate your time and resources effectively
  • Get the right company people engaged with the right analyst
  • Manage briefings and collaborations
  • Assist in targeting endeavors to get returns on your time with the sell side
    manage quality control

Plus IR experts share hints and tips to maximize sell-side relationships and outline how they evaluate success and share an example of where sell-side working has proved especially effective.